Phoenix is incredibly talented and always looking for controversy! This is why it makes complete sense that he join forces with PETA, the world’s largest animal rights group who is no stranger to controversial advertising. In fact lets be honest, most of its past campaign themes–from models wearing nothing but lettuce leaves on their privates to ads likening the slaughter of chickens to the Holocaust–were made to shock.
Now, PETA is claiming that ABC refused to air its latest spot during the upcoming Oscars telecast because it’s too “political and controversial.” Duh! like they didn't se that coming! The commercial features Phoenix submerged in water, as his voice-over draws parallels between the pain and fear associated with drowning and the ordeal of fish doomed to suffocate in the air after being caught. I'm sure PETA didn’t actually expect ABC to run its ad, and was counting on the “too controversial” label gain the campaign te attention the group is so good at earning. I mean, we took the bait, right?!
No comments:
Post a Comment